In 2020, SCOTUS expanded the list of what constitutes workplace discrimination and added that people could not be fired due to their sexual orientation or gender identity. On top of that, another survey found that about 50% believed being out at work could hurt their career.īut the government has made some progress. But donated about $22,000 between 2017-2018 to a Tennessee senator who voted against a 2009 hate crimes bill that expands protections to the LGBTQ+ community.Ī LinkedIn survey that polled LGBTQ+ professionals found that…Ģ5% were denied raises or promotions because of their identityģ1% openly faced microaggressions or discriminationĪnother 25% left their job after not feeling accepted But the company has given almost $30,000 since 2019 to Arkansas lawmakers who recently helped pass a bill that bars gender-affirming treatments for trans youth.ĪT&T: In June 2021, it used the #TurnUpTheLove hashtag on Twitter to show support for LGBTQ+ youth. Walmart: It launched a Pride & Joy section in 2021 on its website to sell Pride-themed products. But since 2019, Comcast gave $2,000 to a Florida legislator who ushered in a bill to exclude trans-women from school sports teams. Since 2019, it has given $1,000 to a North Carolina state senator who allegedly shared anti-trans articles on social media.Ĭomcast: On June 1, its brand Xfinity tweeted a promise to honor Pride all year long. Wells Fargo: At the start of June, it changed its Twitter banner to a spectrum of the rainbow. But since 2019, donated about $4,000 to Texas state senators who sponsored a bill that bans parents from allowing their kids to get gender-reaffirming medical care. These are some of the businesses caught rainbow-handed.ĬVS Health: During this year's Pride Month, it traded in its usual white heart logo for a rainbow one on Twitter. In 2019, Judd Legum, who writes the political newsletter, Popular Information, researched companies that have internal policies supporting LGBTQ+ employees. In his research, he found that some of those companies also donated money (through corporate PACs) to politicians who didn't sponsor or support LGBTQ+ legislation. Rainbow-washing is when a business publicly shows support for the LGBTQ+ community (think: changing social media avatars or publishing support statements at the start of Pride Month) but privately engages in practices that are detrimental to those who identify as LGBTQ+.
Here’s What You Need to Know About Rainbow-Washing And are accusing them of rainbow-washing. But LGBTQ+ activists say this show of solidarity by some companies is just a front since their corporate policies show a different side to their supposed activism. The move is an attempt to show their support for the LGBTQ+ community during Pride Month. Nine years after the 1969 Stonewall riots in New York City, gay rights activist Gilbert Baker created and paraded the first rainbow flag. Fast forward to June 2021: corporations (think: Walmart, CVS, AT&T) started adding rainbow colors to their logos on social media.